Spanish organisation Team Heretics has established a partnership with gaming chair brand noblechairs.
The deal will see noblechairs provide Team Heretics’ players and staff with its gaming chairs.
Team Heretics will have its own branded chair cushions for head and lumbar support, with the product being available for purchase through its online store.
Pablo Canosa, Commercial Director of Team Heretics, spoke on the deal in a release: “One of the main priorities for the club is to offer the best equipment for our players and content creators. They spend long hours training and competing, so we must help them have the best tools to achieve maximum performance. Without a doubt, the chairs of noblechairs will give that extra necessary to get us even higher. “
The Spanish organisation entered a deal with Babybel last month, marking the first esports initiative for Le Groupe Bel’s cheese snack brand. Babybel and noblechairs have joined Font Vella, adidas, San Miguel, Logitech G, KFC, and G FUEL as partners.
Marian Konstantin Stöhr, Brand Manager for noblechairs, added: “noblechairs is proud and delighted to welcome Team Heretics as our new high-end partner. noblechairs will award the whole team the highest quality and ergonomics with a common goal for the future: sports success and exceptional products for fans of both brands.”
Esports Insider says: While we’re not sold on gaming chairs and the support they provide to players, it doesn’t appear as if such brands will be reducing their presence in esports any time soon. Team Heretics has an impressive roster of partners, no doubt in part due to its passionate fan base.